Stop Bidding On Bots. Optimize On True Revenue.
Relayys filters fake clicks before they poison your data, matches Stripe revenue to the exact ad that earned it, and feeds only clean, paying conversions back to Google and Meta.
Good morning, Alex
Ad spend
$25,920 last month
Bots blocked
18.6% of all clicks
Verified leads
312 became customers
Net revenue
$18,400 last month
Verified vs bot clicks
Human BotLive audit feed
StreamingRevenue captured — $350 sent to Google Conversions API
Bot blocked · Display prospecting — honeypot filled, saved $4.50
Form verified via keyword “emergency plumber” — lead linked to gclid
Bot blocked · Lookalike 1% — submit in 0.21s, saved $2.10
fbclid + $180 value fired to Meta CAPI · Retargeting 30d
Form verified · Brand exact — telemetry passed, session bridged
Bot blocked · Display prospecting — zero mouse movement, saved $0.85
Stripe invoice.paid matched to session — $89/mo subscription
Campaign analytics
True ROI · net of bot spend| Campaign | Spend | Bot blocks | Net revenue | True ROI |
|---|---|---|---|---|
Search · “emergency plumber” Google Ads | $8,420 | 214 | $28,910 | 3.43× |
Retargeting · site visitors 30d Meta | $4,180 | 188 | $14,760 | 3.53× |
Lookalike 1% · purchasers Meta | $5,240 | 742 | $6,120 | 1.17× |
Display · prospecting broad Google Ads | $4,680 | 3,043 | $1,610 | 0.34× |
Plugs into the stack you already run
One-click connections for Stripe, Google Ads, Meta and Shopify — webhooks and API for everything else.
Platform
Track. Shield. Attribute. Optimize.
One pipeline from first click to paid invoice. Every phase stays valuable on its own and compounds into lower CPA together.
Track
One pixel for every click.
A drop-in snippet captures click IDs, UTMs, and live human telemetry.
Includes
One-line JS pixel
First-party cookie
gclid & fbclid capture
Scroll, typing & mouse signals
Shield
Bots stop at the form.
Honeypots, submit timing, and telemetry quarantine bots before they pollute your data.
Includes
Invisible honeypots
Sub-0.4s submit filter
Telemetry scoring
Bot audit quarantine
Attribute
Revenue, not pixels.
Stripe webhooks match paying customers back to the exact ad, keyword, and campaign.
Includes
Stripe webhook listener
Email-to-session matching
Keyword-level ROI
Net revenue tracking
Optimize
Feed clean data back.
Verified, paid conversions flow server-to-server into Google and Meta smart bidding.
Includes
Google Ads conversion upload
Meta CAPI feed
Value-based bidding
Ad spend
$79K last 30d
Bot blocks
$12.4K spend saved
Verified leads
2.7K last 30d
True ROI
3.9× last 30d
Campaigns by net revenue · this month
Click → verified lead → paid
| Campaign | Clicks | Verified leads | Net revenue |
|---|---|---|---|
| Google Search · Brand | 12.4K +8.6% | 1.2K +2.2% | $31K |
| Meta · Prospecting | 8.9K +12.4% | 640 +3.1% | $18K |
| YouTube · Remarketing | 3.4K +9.7% | 380 +4.5% | $9.6K |
| Google Display | 6.2K +22.4% | 210 −1.2% | $4.2K |
| Microsoft Ads | 1.1K +6.1% | 120 +1.8% | $2.8K |
Verified revenue vs. bot spend wasted
last 30 daysBot blocks by traffic source
90-day cohort
Live audit feed
Last 24 hoursBot blocked
Display · 2m ago
Form verified
Search · 27m ago
Revenue captured
Stripe · 1h ago
Bot quarantined
Meta · 3h ago
How it works
One pipeline, end to end. From raw ad click to verified revenue.
Every click, tagged at the source.
A lightweight JS snippet on your landing page parses UTMs, gclid, and fbclid, drops a secure first-party cookie, and streams live human telemetry from the first scroll.
Drop-in pixel
One script tag. Live in minutes.
Click ID capture
gclid, fbclid, and UTMs on every session.
Telemetry stream
Scroll, typing, and mouse scored in real time.
First-party cookie
Your domain, your data, blocker-proof.
Tracking signals
All systems liveBot blocks by reason
90-day cohortBots stop before your pixel fires.
Invisible honeypots and behavioral telemetry intercept every form submission. Bots get quarantined as audit events; verified humans get linked to their ad click history.
Honeypots
Invisible to humans. Irresistible to bots.
Timing filter
Blocks submits faster than humans can type.
Quarantine
Bot events isolated — never hit your CRM.
Identity bridge
Email permanently linked to click history.
Close the loop from click to cash.
A webhook listener catches every Stripe payment, matches the billing email against your verified tracking sessions, and calculates exact ROI down to the ad group, campaign, or keyword.
Stripe listener
Every payment event, captured server-side.
Revenue matching
Billing email → session → originating ad.
Keyword ROI
Know exactly which keyword paid the invoice.
Net revenue
Refunds and disputes reconciled automatically.
Revenue loop
All in syncRStripe → Relayys
invoice.paid · subscription.created
RBilling email → session
matched to cookie + ad click history
RRelayys → Google Ads
ConversionUploadService · gclid + value
RRelayys → Meta CAPI
fbclid + transaction value, server-side
| Feed | Campaign | Clicks | Bot % | ROI | CPA |
|---|---|---|---|---|---|
| Brand Search | 12.4K | 2% | 6.8× | −18% | |
| Meta Prospecting | 8.9K | 16% | 3.2× | −11% | |
| YouTube Remarketing | 3.4K | 13% | 2.4× | −9% | |
| Display Network | 6.2K | 45% | 0.9× | +14% | |
| Search Partners | 1.8K | 38% | 1.1× | +6% |
Drive CPA down every single week.
When a lead is verified human and pays via Stripe, Relayys fires a server-to-server payload gclid, timestamp, exact transaction value — straight into Google and Meta's smart bidding algorithms.
Smart bidding feed
Clean, high-value data trains the algorithm.
Value-based bids
Exact transaction values, per conversion.
Built for performance marketers
Tie true revenue to every ad click.
Your ads know the click. Stripe knows the payment. Relayys stitches the two together server-to-server, so every dollar of revenue traces back to the exact campaign, ad group, and keyword that earned it and the networks learn from it.
Clean conversions routed to every network
30-day · volume
→
Google Ads
1.2K conv / mo
Meta CAPI
640 conv / mo
GA4
audit stream
Microsoft Ads
120 conv / mo
Slack alerts
live feed
Integrations
Plugs into the tools you already run.
Native integrations across ad platforms, billing, forms, and analytics. Most connect in under a minute — no engineers required.
Google Ads
Meta
Stripe
GA4
HubSpot
Slack
Shopify
Zapier
Webflow
TikTok Ads
LinkedIn Ads
Microsoft AdsWhy not just use the pixel?
Browser pixels were built to count clicks. Relayys was built to verify revenue.
Browser pixels count whatever fires them and bots fire them easily. They stop at the form fill, never see the invoice, and teach smart bidding to chase more bots. Relayys is the server-to-server filter beneath your ad stack: built ground-up to verify humans and revenue, then fed back into the platforms you already run.
Capability
Browser pixels
Relayys
Count clicks & sessions
✓Built for this
Pageviews, sessions, and raw events.
✓Counts verified humans
Every event passes the shield before it's counted.
Filter bot traffic
IP blocklists at best
Sophisticated bots fire pixels like humans do.
✓Behavioral shield
Honeypots, submit timing, and telemetry catch what blocklists miss.
Survive ad blockers & ITP
−Browser-dependent
Cookies expire, scripts get blocked.
✓Server-to-server
First-party cookie plus S2S payloads — nothing lost to blockers.
Tie revenue to keywords
−Stops at the lead
Form fill counted, revenue unknown.
✓Stripe-verified ROI
invoice.paid matched to the exact keyword and ad group.
Train smart bidding
Learns from raw pixels
Bots teach the algorithm to find more bots.
✓Learns from revenue
Only paying humans reach Google and Meta's algorithms.
Cost per acquisition
−Inflated by bots
You keep bidding on traffic that can never convert.
✓Driven down weekly
Clean conversion feeds compound into lower CPA.
Audit every event
Aggregate dashboards
You see totals, never the why.
✓Live audit feed
Every block and every dollar, logged in real time.
Relayys doesn't replace your ad platforms. It cleans what they learn from. Server-to-server feeds into Google Ads and Meta, no rip-and-replace.
31%
of paid clicks flagged as bots at Hollis & Crane
−38%
CPA at Redbud Media within 90 days
$4.7M
revenue matched to exact keywords
Hours
to install the pixel, not weeks
Customer stories
Growth teams scaling with Relayys.
Built for paid acquisition
Whether you spend $1K or $1M a month.
PPC agencies
Client-proof reporting
Show clients true ROI per campaign with bot spend saved as a line item they can actually see.
Learn more →
B2B SaaS
Lead-form protection
Stop paying for fake demo requests. Only verified humans reach your CRM and your sales team.
Learn more →
Founders / growth leads
Board-ready metrics
Ad spend, net revenue, and true ROI by channel. The numbers your finance team will actually defend.
Learn more →
Ready to stop paying for bot clicks?
Book a 30-minute demo. We'll connect your ads, forms, and Stripe live and show you exactly how much of your spend bots are eating.
Google Ads, Meta, Stripe, and more · Set up in hours, not weeks